About the Conference
The global tourism industry, especially those segments focused on coastal and marine environments, has faced significant disruptions from external shocks like the COVID-19 pandemic. This crisis highlighted the acute vulnerability of the tourism sector and emphasized the urgent need for enhanced resilience. As the industry recovers, a critical opportunity emerges to reconstruct tourism in a way that is not only more resilient but also sustainable and adaptable. At the heart of this transformative process is the strategic implementation of digital technologies. These technologies are pivotal in strengthening the resilience of global tourism. Our three-day conference and expo will delve into and demonstrate the crucial role of digital transformation in building tourism resilience.
The conference will run from February 17-19, 2025. Day 1 is dedicated to the practical applications of digital transformation, discussing innovations like cybersecurity, immersive realities, AI, robotics, the Metaverse, and IoT, among other technologies, to build tourism resilience and the observation of Tourism Resilience Day, a United Nations Day advocated by the Global Tourism Resilience and Crisis Management Centre. Day 2 will delve into the role of digital technologies in building resilience for transforming coastal tourism spaces. On Day 3 of the conference, attendees will experience a diverse range of activities showcasing Jamaica’s resilient tourism offerings. The day includes a High-Level Ministerial Roundtable on digital technologies for resilience building and will also feature tours and expeditions exploring resilient spaces across the island, allowing participants to experience firsthand the successes in tourism infrastructure and practices. Additionally, the day features several gastronomic events that highlight the rich culinary heritage of Jamaica, as well as various demonstrations of the latest technologies for tourism resilience.
The three days will also feature an engaging Expo designed to create a dynamic space where digital technology firms and industry experts can showcase their latest goods and services aimed at building resilience in the tourism sector. This exhibition will provide tourism stakeholders with the opportunity to explore cutting-edge technologies and innovative solutions that are essential for fortifying tourism against various disruptions.
Participants will engage with advanced tools, software, and systems that enhance crisis management, data-driven decision-making, and sustainable tourism practices. The Expo will foster networking opportunities, knowledge sharing, and partnerships between technology providers and tourism stakeholders, ultimately contributing to a more resilient and forward-thinking global tourism industry.
Key discussions will revolve around not only the technological advancements but also innovative financial tools that support economic stability and foster investment in sustainable tourism initiatives. This event will bring together industry leaders, policymakers, technology experts, and academics to share best practices, forge new partnerships, and explore cutting-edge solutions.
Ultimately, this conference serves to inspire and equip stakeholders to rebuild a more resilient tourism industry, ensuring it thrives in the face of future challenges. Attendees will gain insights into the latest technological advancements, understand the implications of these technologies for tourism resilience, and learn about the financing mechanisms supporting these innovations. As we navigate the post-pandemic landscape, it is essential to adopt a forward-looking approach that leverages digital innovation to build a robust and resilient tourism industry.
The conference will also be complemented by an expo which will provide a platform for technology firms to demonstrate their innovations designed to bolster tourism resilience. It will also feature presentations including case studies on the successful application of digital technologies such as AI, IoT, VR/AR, Blockchain, etc., in enhancing tourism operations and building tourism resilience.
